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Session Information

What’s Next for Google Play: Beyond the Click, the Install and the Phone


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With over 78% of smartphones and 62% of tablets running on Android, and $7B paid out to developers, Google Play is experiencing incredible momentum. This session will cover the steps you need to take to improve your store listing and optimize your game successfully in the Google Play store.
Audience adressed: 
Studios interested in developing for mobile

- Get an inside track on what Google editors look for when selecting which games
- Gain insight into the tips and tricks you need to maximize the number of players in your games
- Use Google Play efficiently and maximize the success of your mobile game business

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