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As players, we think we all play alike. We also assume everyone in the world plays alike. But this isn't true. This talk sheds some light on the differences between the main regions North America, Europe, Russia, Asia and the "other" Asia. Understanding those player behaviors and their play patterns is key to widen your reach which again is essential to be successful in free to play. We will also cover the history of those gaming markets as you will realize what influence that had on the player behaviors and their favorite platforms.
Understanding these topics will enable you to widen your reach and increase your revenue world wide.
Experience level adressed:Beginner